There is a pop up bookshop that's currently* in the Cranbourne Park Shopping Centre. Under the children's books there's a sign saying "There is no app to replace your lap" to encourage parents to read books to their children. This is more designed to get people buying books more than actually promoting reading. It's still a good way to promote reading, because it's appealing to parent's sense of fear of parenting wrong & wanting to do the best by their child. The pop up shop is in the middle of the walkway in the shopping centre & is easy to see. This sign and other pro reading signs cover the underside the table of the shop. As Cranbourne's only dedicated bookstore it's an effective way to encourage people to buy books, because these signs are all about parenting right and escaping to a magical world. But as Cranbourne's only dedicated bookstore it can't be all that effective in encourage people to read. *at the time of...